Connecting Livestock Transport from Pickup to Delivery
STOCKROAD
“Connecting the Journey”
A custom livestock transport communication platform designed to connect drivers, transport companies and receiving facilities throughout the livestock journey.
- Custom App Development
- Driver & Facility Platform
- Location Visibility
- Dashboard Design
Project overview
STOCKROAD is a custom livestock transport communication platform designed to connect drivers, transport companies and receiving facilities throughout the livestock journey.
The platform focuses on improving communication, arrival visibility and animal welfare awareness across the transport process.
The challenge
Livestock transport moves across long distances, changing road conditions and tight receival windows, with animals that need attention the whole way. When the only update channel is a phone call, the people waiting at the other end are left guessing.
Drivers need a way to record what they're carrying, where they are and how the load is travelling without learning a complicated system between stops.
Our solution
STOCKROAD is built around the journey itself. A trip is recorded once and stays visible to everyone who needs it, from pickup through to unloading.
Receiving facilities can see what is coming and when, instead of working from memory and phone tag, so both ends of the trip are working from the same information.
App design
The interface follows STOCKROAD's own identity: strong industrial typography, an Australian livestock transport feel, and forest green, cream and gold accents used where they carry meaning.
The layout is designed around how the app is actually used — on a phone in the cab, and on a desktop screen at a receiving facility's desk.
- Australian livestock transport imagery
- Strong industrial typography
- Forest green, cream and gold accents
- Existing STOCKROAD logo and tagline
Features & functionality
In scope for this build
- Driver journey management
- GPS-based location visibility and estimated arrival times
- Communication between drivers and receiving facilities
- Delay and breakdown notifications
- Animal welfare issue reporting
- Load and livestock headcount information
- Receiving facility dashboards
- Journey progress and unloading status
- Digital livestock documentation support
Part of the build brief. We confirm the implementation state of each item with the project owner before describing it as live.
App screenshots
Receiving facility dashboard
Driver app
Project status
We're confirming STOCKROAD's current release status and the implementation state of each function below with the project owner. Nothing here is presented as live until that's done.
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